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The long Journey of Design. The exhibition “Colori e forme nella casa d’oggi” in Como, 1957

The exhibition Colori e forme della casa d’oggi which was held in Como in 1957, attempted to establish the ultimate synthesis of architecture, art and industrial design, inviting the most important Lombard architects to devise domestic environments, in collaboration with artists and furniture companies. Despite the presence of artists such as Fontana, Radice, Somaini, Fiume and architects such as Ponti, Albini, Zanuso, BBPR, Castiglioni, eventually the magic formula could not be realized. Overtaken by events, the focus proposed by the organizers of the exhibition in Como allowed for a clear affirmation of the industrial product, with rooms in which the “will of art” is conveyed by compositional grids, serial and modular elements.

Questo articolo è stato pubblicato in AIS/Design Storia e Ricerche, numero 3 marzo 2014

Elena Dellapiana

Elena Dellapiana, Architect, PhD, is Associate Professor of Architecture and Design History in the Department of Architecture & Design at the Politecnico di Torino (Italy). She is a scholar of architecture, town and design history of the nineteenth and twentieth century, with several papers and books on Italian and European architects and on the transmission of architectural culture in arts academies, applied arts museums, the discussion about historical sources and historicism. In 2013 she collaborated to Made in Italy. Rethinking a Century of Italian Design edited by K. Fallan and G. Lees Maffey (Bloomsbury). She is one of the authors of Storia del’architettura italiana: L’Ottocento edited by A. Restucci (Milan: Electa, 2005) and a member of several research groups. Among her recent publications: Il design della ceramica in Italia (1850-2000) (Milan: Electa, 2010) and Il design degli architetti italiani 1920-2000, with F. Bulegato (Milan: Electa, 2014). With G. Montanari, Una storia dell’architettura contemporanea (Torino: Utet, 2015).

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